ENDEL GROUP’s ultimate goal is to make technology and quality the source of the competitive advantage by keeping the entrepreneurial spirit and be the leaders of the all areas in which it operates.The group strives to form a creative and ambitious team using a modern Human Resources philosophy to achieve its targets and develop it.  It has primarily targeted at using the latest internet and communication technologies for fast flow of information and decision making which is necessary to turn dynamic market conditions into advantage.

Endel Group consists of three main groups called Red Group, White Group and and a Support Group.

Red Group embodies the companies which operate in clay products sector. Kılıçoğlu is the leader of the sector has been offering service for 80 years.

White Group includes the companies that operate in white goods components industry. It is one of the largest groups in the its sector.

Support Group includes the companies and teams which offer services which are out of the core sectors of Endel Group to group companies.  The activities include back office services, machinery design and production, construction and insurance services.

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